Company context
The public record describes 100 Thieves as American lifestyle brand and gaming organization based in Los Angeles, California. Its recorded founding year is 2017.
- Public business description
- American lifestyle brand and gaming organization based in Los Angeles, California
- Country in source record
- United States
- Founding year in source record
- 2017
Recorded founders
- Scooter Braun · American talent manager and businessman
- Nadeshot · American electronic sports player (born 1992)
The linked people are recorded under the company’s founder property in the cited dataset. This is a founding association, rather than a verification of current equity or management responsibility.
Understanding 100 Thieves in context
100 Thieves is included because its public company record connects a named business to an identifiable founding team. The business description, “American lifestyle brand and gaming organization based in Los Angeles, California,” supplies the context for that relationship, with a recorded starting year of 2017. The source links 2 people in this library to the founding team. Each has a separate profile, which makes it possible to follow the people behind the business without treating one founder as its sole owner.
The company website listed in the source is the next place to research its current offering. Compare the company’s own description, its leadership information, and dated announcements with this reference record before drawing conclusions about today’s business. A founding year describes a historical event; it does not measure business scale, growth, or the length of a founder’s continuing involvement.
Research context: Retail and consumer businesses
Consumer-business research should separate the brand customers recognize from the legal organization behind it. A brand may sell directly, through stores, through wholesale partners, or through several channels. The available founding association does not establish the present channel mix or whether ownership has changed.
Questions for researching 100 Thieves
- Does the company’s official site explain the current products and sales channels?
- Is the founder associated with the brand, its original operating company, or a later parent organization?
- Which dated business records support the company history rather than repeating an undated biography?
This sector context is a reading guide based on the company’s recorded description. It does not attribute a particular business model or capability to 100 Thieves without supporting evidence.
This reference library documents public founding associations. It is separate from our revenue-qualified growth profiles. Founding does not establish current ownership, employment, company revenue, or an AE client relationship.
Research trail
- Wikidata public record Q24908552: company description, country, founding year where present, and founder associations.
- 100 Thieves website as listed in the public record
Following up with the business
For current products, services, management, and availability, consult the business directly. Revenue and current ownership have not been independently verified for this reference record. Authorized representatives can submit a correction with a current company biography, filing, or other public evidence.